Tool House
- The Tool House project, developed in 2013, follows the concept of genre identity respect and has as its main principle to promote the inclusion of the children into the edification process of respect to the opposite sex. Reaching against previous consignments which defy 'boy's toys' and 'girl's toys', Tool House encourages the children to live the experience of playing as they can choose what game suits them better regardless any social prescription.The whole project is about mixing backgrounds: Tool House is a toy organizer which its shapes evoke a little house - what it is a commonly attribution of a feminine toy - and it must be constructed by the own child, supported by its parents, with a playful tool-kit - what relates to a typically masculine play. Therefore, the mix of playing and experiences happens naturally. The same way as a girl will build her own little house with the tool-kit, the boy will also be able to play with the little house he will also have built.
The proposal is based on the mutual respect e inclusion concept. Tool House is a toy-furniture which educates without preaching moral and works through personal choices, allowing the child to construct its own visions and preferences, free of moorings. Besides of that, the aimed public is not only the children in the first childhood (4-7 years), but also the new generation of parents which no longer accepts genre prejudice and looks forward to raise children in a diversity based society, once it is difficult to find a pedagogical toy in these moulds.
Award-winning: Salão Design Movelsul Brasil - 2014
Student module - Dorm furniture category